Overview

TEAM TN is a partnership with the National Science Foundation and is an alliance of academics, industry, and technical societies led by The University of Tennessee, Knoxville. TEAM TN seeks to place Tennessee in the vanguard of transportation electrification and digitization while reducing reliance on carbon-intensive energy sources, mitigating greenhouse gas emissions, and creating a more equitable transportation system. The partnership launched in 2023, and in January 2024, it hosted its inaugural TEAM TN Summit.

Solution

Piper Communications managed the event and worked with TEAM TN to confirm speakers, handle logistics, and promote through email marketing and social media. The Piper Communications team was onsite throughout the event for day-of coordination.

Results

• 170 registrants
• 48.8% email open rate